Four skincare or cosmetic products with Okeanos logo, two bottles, one jar, and one tube, arranged with a white pumice stone on an orange background.
Text that reads "made from STONE by Okeanos" on a white background.

Co-Founder & Chief Innovation Officer, Okeanos®

Rethinking plastic at the source.

Dr. Russell Petrie co-founded Okeanos®, an international materials science company developing mineral-based packaging solutions designed to reduce plastic use and CO₂ while working within existing manufacturing systems.

THE IDEA BEGAN IN THE OCEAN

Dr. Petrie has spent his life in the water. An avid scuba diver and ocean enthusiast, he was underwater long before Okeanos® existed, watching plastic accumulate in ecosystems that had taken millennia to form. The problem was not abstract. It was visible, immediate, and personal.

His commitment to his daughters and the next generation deepened that conviction and drove him to act. If the materials we use every day are damaging the oceans, the question is not whether to act. It is how.

His background in biology and medicine helped shape the answer. He recognized calcium carbonate as a material nature already uses to create strong, efficient structures, including eggshells, and began to consider whether it could play a larger role in packaging while reducing dependence on petroleum-based plastic.

He shared those ideas with Florencio Cuétara, who would become his co-founder. The two men discovered early on that they shared the same childhood hero: Jacques Cousteau, the oceanographer and filmmaker who taught a generation to see the ocean as something worth protecting.

From that shared foundation, they assembled a multidisciplinary team spanning medicine, packaging, engineering, chemistry, design, and conservation. That collaboration became Okeanos® and its flagship technology, Made From Stone™.

A Humpback whale swimming underwater in the ocean.
A Humpback whale swimming underwater in the ocean.
A view of a Humpback whale  swimming underwater, with sunlight reflecting on its body.
A view of a Humpback whale  swimming underwater, with sunlight reflecting on its body.

Photos of Humpback whales taken by Dr. Petrie off the coast of Mo’oorea, French Polynesia

Video of whale shark taken by Dr. Petrie diving off the island of Komodo, Indonesia

Video of sea turtle taken by Dr. Petrie diving off the island of Komodo, Indonesia

WHAT IS OKEANOS®?

Okeanos® develops Made From Stone™, a patented material technology that replaces a large portion of conventional plastic with natural calcium carbonate. Designed to work with existing manufacturing equipment, the technology offers a practical and scalable approach to reducing plastic and CO₂ at the point of production.

See how Made From Stone™ rethinks the material behind everyday packaging.

INNOVATION INSPIRED BY NATURE

SOURCE REDUCTION

Reduce plastic during production, before it becomes waste.

BIOMIMICRY

Draw inspiration from natural structures such as shells, coral, and eggshells, which use calcium carbonate to create strength and resilience.

SCALABILITY

Work with existing extrusion, molding, and thermoforming systems to support real-world adoption without rebuilding manufacturing operations.

As Co-Founder and Chief Innovation Officer, Dr. Petrie helps guide the scientific and strategic thinking behind Okeanos®. His work reflects a consistent approach across medicine and environmental innovation: understand the system, identify the source of the problem, and develop a solution that can perform in the real world.

FROM MEDICINE TO MATERIALS SCIENCE

Dr. Petrie discusses Okeanos® and material innovation at COP28 in Dubai.

BUILT FOR REAL-WORLD ADOPTION

Made From Stone™ is designed for use across familiar packaging formats and manufacturing processes. Okeanos® works with brands, converters, and governments to bring mineral-based material solutions into everyday products across markets worldwide.

A white eggshell on a pink background.
Text that reads 'made from stone by Okeanos' in white.
A white plastic bottle with a metallic cap and a crumpled appearance, standing on a purple surface against a purple background, featuring Okeanos logo with blue, brown, and teal geometric shapes.
A hand holding a white bottle with a geometric Okeanos logo, surrounded by colorful lanyards, keychains, and accessories, against a pink background.

RECOGNITION & LEADERSHIP

2020

Innovation by Design

Made From Stone™ received an Honorable Mention in Fast Company’s 2020 Innovation by Design Awards in the Packaging category.

2026

Expansion into Japan

Okeanos® established Okeanos® Japan LLC in Tokyo in 2026, expanding its presence in the Asia-Pacific market.

Current

Fast Company Impact Council

Dr. Petrie contributes to Fast Company’s Impact Council, sharing perspectives on innovation, sustainability, and responsible business.

"Earth, the Doctor Will See You Now" — September 2024

Aerial view of a rocky coastline with turquoise ocean waters and a small red boat island with two people on it.

Explore Okeanos®

Learn more about Made From Stone™ technology, current applications, and Okeanos’s work around the world.